[SCOPE OF TENDER: Hosted by United Nations Development Program (UNDP), the Better Than Cash Alliance supports governments and the private sector in advancing responsible, inclusive digital payments ecosystems. In Pakistan, BTCA’s 2025 Responsible Pricing Blueprint for Raast P2M recommends a cost-based MDR floor (~0.35%), zero issuer interchange and scheme fees, time-bound targeted incentives, and a strengthened 24/7 recourse framework. The consulting firm—individually or in partnership with organizations experienced in MSME onboarding, human-centred design, and digital financial services—will design and implement an end-to-end pilot to evaluate how trust, communication strategies, onboarding models, incentives, and pricing structures jointly influence merchant activation and sustained usage of Raast P2M. The program covers design, field execution, monitoring, analysis, validation, and dissemination.Please indicate whether you intend to submit a bid by creating a draft response without submitting directly in the system. This will enable the system to send notifications in case of amendments of the tender requirements. Should you require further clarifications, kindly communicate using the messaging functionality in the system. Offers must be submitted directly in the system following this link: http://supplier.quantum.partneragencies.org  using the profile you may have in the portal. In case you have never registered before, you can register a profile using the registration link shared via the procurement notice and following the instructions in guides available in UNDP website: https://www.undp.org/procurement/business/resources-for-bidders.  Do not create a new profile if you already have one. Use the forgotten password feature in case you do not remember the password or the username from previous registration.Search for the specific tender using search filters and subscribe to the tender in order to get notifications in case of amendments of the tender document. If you need support with the online system, you can contact the contact details of this tender as indicated in the solicitation document.UNDP Procurement office